Door-to-door

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Door-to-door is a highlighting technique commonly used for sales, marketing, advertising, or campaigns, where people or people walk from door to door, trying to sell or advertise products or services to the general public or gather information. People who use this sales approach are often referred to as a traveling salesman, or an old-name drummer, to "turn on business". This technique is also sometimes called direct sales. This variant involves a cold call first, when other sales representatives try to get approval that the seller should visit.

Video Door-to-door

Model

Door-to-door products or services are generally located in one of seven industries: cable, telecommunications, solar, energy, security, landscape and construction. There are also many multi-level marketing products that are sold door to door. Industries that account for the bulk of direct sales revenue including construction and telecommunications. The greatest part of this is the product/home improvement service where the goods sold can be new roofs, roofs, new replacement windows, and decorative stones. In 2008, the business model of many companies participating in this type of direct marketing has changed with the growth of the Information Age. Door-to-door products now tend to be more subtle in nature: such as coupon sheets for local events or businesses, season tickets for local professional sports teams (both known in the industry as "Cert [or Sales] certificates", or subscriptions to television services home or broadband internet services Telecommunications companies such as Verizon Communications (FiOS), Comcast (Cable television and internet) and AT & amp; T (U-verse) all contracts with various marketing companies for the sale of national fulfillment at residential level While sellers practice brings the bag of goods on the shoulders to sell to the public is declining with technological advances and internet sales, there has been a revival of door-to-door sales in recent years, especially in the SolarCity (Vivint Solar Inc.) energy and solar industry.

Maps Door-to-door

Restrictions and settings

In the United States, some communities seek to criminalize this form of sale by passing on what is known as the Green River Ordinance which prohibits all door-to-door sales. In 1933, the US Court of Appeals for the 10th Circuit upheld such a law was in effect but in 1976 the Supreme Court extended the First Amendment to a commercial speech and in 1980 established a four-pronged test on door to door rule. sales:

1. The field itself should not regard the things that are illegal and should be strictly protected by the First Amendment.
2. The interests of the government are crucial.
3. Direct rule proposes point 2.
4. If the rule is necessary to serve that interest (ie showing a "no invitation" sign and an existing breach law is not enough).

If a rule meets this criterion, it is most likely legal.

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Revival

In 2011, door-to-door sales were named as one of 10 dead or dying career paths with an 18 percent drop in the expected position in 2018. In contrast, between 2012-2013 from door-to-door sales positions began to grow by 34% year-over-year year. By 2017, the market is believed to be worth $ 36 billion, up $ 7.7 billion since 2009 (or $ 4 billion if adjusted for inflation). By 2017, research shows that 20.5 million people in the United States have signed agreements with direct sales companies so they are entitled to buy discounted products and resell them with profits, and sponsor other people who can also sell products.

New technologies have also changed the door-to-door effectiveness and appeal of the organization. An extensive database of American households collects demographic information, consumer data, and traffic distribution profiles to enable proper targeting of potential buyers. Corporations no longer knock on all doors in an area, instead they focus on people who are most likely to buy their products or services.

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Door to doorers

In Ireland, the distribution of bags and marks by charities that collect clothing and other items has widened. The people who distribute these items have been known as door to door.

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Law enforcement and detective work

The detective police will repeatedly go from house to house in a residence near the crime scene, to see if the victim or the perpetrator may have known (or may have been known to) one of the residents around the general public, or to gather information from potential witnesses.

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Religious work

Some Christian groups, such as Jehovah's Witnesses, and to some extent Mormons, are known as evangelism and evangelism from house to house.

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See also

• Combing
• Trafficker (trading)
• Peder
• Request

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References

Source of the article : Wikipedia