BET Her is an American cable channel owned by Viacom. The network primarily broadcasts films targeting African American women.
The channel was originally launched in 1996 as BET on Jazz, a spin-off from BET with a focus on jazz music programs targeting African Americans. In 2006, the network was re-positioned as BET J to expand its scope to include other musical programming that the audience sees as a companion of BET's digital soul-based and hip-hop network. In 2009, the network was relaunched as Centric , focusing on lifestyle and music programs targeting high-end African American audiences. By 2014, the network is repositioning its program to target African American women, and by 2017, re-branded under the current name.
In February 2015, about 51,829,000 American households (44.5% of households with television) received networks.
Video BET Her
History
The channel was launched on January 15, 1996 as BET on Jazz , as a spin-off channel to BET. In 2002, his name was changed to BET Jazz . On March 1, 2006, the network was re-stamped as BET J and its focus shifted from pure jazz channels to more general interest services. While jazz music is still the main focus, the program is expanded to include blocks of the Caribbean program as well as several R & B, neo soul, reggaetÃÆ'ón and hip hop alternative. For lower levels, BET J also focus on go go, electronica, and alternative rock. The program includes My Two Cents with Keith Boykin, Bryonn Bain, Crystal McCarey Anthony and Staceyann Chin, The Best Shorts hosted by Abiola Abrams, Living the Life of Marley about Ky-Mani Marley, My Model Is Better Than Your Model with Eva Pigford and The Turn On organized by Charlotte Burley.
On April 24, 2009, network officials announced it would change the image of BET J as Centric , a new public entertainment network with lifestyle and music programs targeting "upper-class" African-American adults. The new channel is considered a contender for Radio One and Comcast's TV One, a similar network serving demographics. Centric's initial range primarily featured programming sourced from other MTV Networks channels and other programs previously announced for BET J, and planned to launch original programs in 2010 (such as the Keeping Up With The Joneses reality series and < i> Model City ). The channel also took reruns from the Soul Train music series, and revived the Soul Train Music Awards. Centric launched on September 28, 2009; the launch of its launch primetime program featured a tribute to Michael Jackson.
In 2014, Viacom announced that it would position Centric as a network targeting African-American women. Included in the reposition is a development agreement with Flavor Queen Latifah Entertainment Units, including the fourth season of the VH1 Single Female series reality series that moved to Centric. On September 25, 2017, Centric changed its name to BET Her , in an effort to strengthen network commitments to target its new audience, and restore its relationship with the BET brand.
Maps BET Her
Programming
References
Source of the article : Wikipedia